Aligning Brand Vision with Market Needs

I`m Jaroslav and with years of experience in the beauty and fashion industries, I’ve been fortunate to collaborate with European leaders like Sephora, Rossmann, or Notino, as well as eco-conscious fashion concept stores These experiences have shaped my ability to understand buyer behaviors and recognize when a brand’s vision aligns perfectly with market needs.

I bring deep insights into the Central and Eastern European beauty market—a region full of untapped opportunities and unique challenges. My expertise lies in helping brands navigate this landscape and thrive within it. 

At Boys Collective, I value transparency, authenticity, and collaboration. If you’re ready to expand your brand’s presence and impact in Central and Eastern Europe, let’s create something extraordinary together!